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    Pricey sandwich? Fine. Getting stranded? Not.

    The Other Paper wrote Pricey sandwich? Fine. Getting stranded? Not.

    BY STEPH GREEGOR / JANUARY 10, 2008

    It’s not $10 fares that will make Skybus the city’s most entertaining business story again in 2008. It’s not the expensive sandwiches or those quaint stairs you take from the cold tarmac up into the planes. It is simple stubbornness.

    Critics of Columbus’s bargain-basement airline insist it needs to offer something better than bargain-basement customer service. But the company’s CEO insists it can’t and won’t. As it hurtles toward its first anniversary in June, can little Skybus afford to stick to its guns?

    Whether or not you’re rooting for Skybus, the airline’s insistence on staying with a much-debated business model is compelling stuff.

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    Walker Evans
    Walker Evanshttps://columbusunderground.com
    Walker Evans is the co-founder of Columbus Underground, along with his wife and business partner Anne Evans. Walker has turned local media into a full time career over the past decade and serves on multiple boards and committees throughout the community.
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