The Other Paper wrote Pricey sandwich? Fine. Getting stranded? Not.
BY STEPH GREEGOR / JANUARY 10, 2008
It’s not $10 fares that will make Skybus the city’s most entertaining business story again in 2008. It’s not the expensive sandwiches or those quaint stairs you take from the cold tarmac up into the planes. It is simple stubbornness.
Critics of Columbus’s bargain-basement airline insist it needs to offer something better than bargain-basement customer service. But the company’s CEO insists it can’t and won’t. As it hurtles toward its first anniversary in June, can little Skybus afford to stick to its guns?
Whether or not you’re rooting for Skybus, the airline’s insistence on staying with a much-debated business model is compelling stuff.
Related Stories:
– New Skybus destinations to Philadelphia & Niagara
– Skybus launch leads list of biggest stories in 2007